• Lexi

Who Made My Clothes Campaign

Join the fashion revolution...

Fashion Revolution are the creators of the #whomademyclothes campaign.

“We campaign for a clean, safe, fair, transparent and accountable fashion industry. We do this through research, education, collaboration, mobilisation and advocacy.” Fashion Revolution Team

About Fashion Revolution

Fashion Revolution was founded in 2013 and is now the World's largest fashion activism movement! They campaign to make the fashion industry clean, safe, transparent and fair.

The movement's vision is to create a world where the global fashion industry conserves and restores the environment and values its people over growth and profit.

Fashion Revolution has aims to:

  • End to human and environmental exploitation in the global fashion industry

  • Create safe, dignified working conditions and living wages for all people in the supply chain

  • Redistribute a more equal balance of power across the global fashion industry

  • Create a bigger and stronger labour movement in the global fashion industry

  • Create global fashion industry that works to conserve precious resources and regenerate ecosystems

  • Have a culture of transparency and accountability across the value chain

  • End throwaway culture and shift to a system where materials are used for much longer and nothing goes to waste

  • Have the heritage, craftsmanship and local wisdoms are recognised and valued

Fashion Revolution is run by designers, academics, writers, business leaders, policymakers, brands, retailers, marketers, producers, makers, workers and fashion lovers.

You can often find new campaigns created by the movement on their website that they encourage everyone to join in with and help to become the change and thus become a part of the Fashion Revolution.


About Who Made My Clothes

'Who Made My Clothes?' is a campaign designed by Fashion Revolution to prompt fashion buyers to ask companies about who created their clothes.

Millions of people around the world create our garments, with many of them below the poverty line, suffering from exploitation and potential danger.

By asking the question 'Who made my clothes?' we are demanding a fair, safe and more transparent fashion industry.

Who Made My Clothes?

Although the majority of my wardrobe is now thrifted/organic or upcycled these items were previously produced by bigger fast fashion brands meaning they potentially may not have been produced ethically or sustainably.

I'm joining the 'Who Made My Clothes?' campaign by asking who made the denim jacket and top pictured above. The denim jacket was originally from River Island and the top was originally created by Topshop...so who made these clothes?


Join the Campaign

To join the campaign simply download the 'Who Made My Clothes' poster and take a photo in an outfit that includes the brands you wants to tag. Once you have your image, use the #whomademyclothes hashtag and tag the brands who produced and sold your clothes! Don't forget to tag @fash_rev on Instagram.


Fashion Revolution Socials

Website - fashionrevolution.org

Instagram - instagram.com/fash_rev

Facebook - facebook.com/fashionrevolution.org

Instagram - twitter.com/fash_rev

Twitter - twitter.com/fash_rev

Youtube - youtube.com/channel/UC0JS74vyisaHej_xEq_zZ1w

Hashtags - #whomademyclothes #whomademyfabric #whatsinmyclothes


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